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White-label development for agencies

Your extra senior developer, under your brand.

When your team is full, send me the build. I take WordPress, WooCommerce and Shopify projects from Figma to launch, inside your process, and your client only ever sees your agency.

Send a brief→ How we can work
InvisibleYour brand, your clientNDA as standard. I never contact or pitch your clients, during or after a project.
OwnershipOne lead on the buildI take the build end to end, so your PM manages a deliverable, not a developer.
OverlapUS mornings coveredCalls and updates in your morning, Eastern time. Work moves while you sleep.
Clean handoffYour stack, your rulesYour repo, your staging, your coding standards. Documented handover at the end.
What you can hand me

Full builds, not just tickets.

Most overflow developers want a list of small tasks. I'm most useful when you give me a whole site and a deadline.

  • 01
    Figma to WordPressCustom themes with ACF or Gutenberg blocks, or Elementor builds your team can edit.
  • 02
    Figma to ShopifyOnline Store 2.0 themes, custom sections and Liquid work, matched to the design.
  • 03
    WooCommerce storesProduct setup, payments, shipping, and custom checkout and account flows.
  • 04
    IntegrationsPayment gateways, CRMs, marketing tools, apps and custom API connections.
  • 05
    Rebuilds & migrationsMoving clients off slow builders or old themes without losing content or SEO.
  • 06
    Fixes & ongoing supportSpeed, mobile and bug fixes on live client sites, plus regular maintenance.
Engagement models

Three ways to plug me in.

Every brief gets a scoped, fixed quote within 48 hours. Start with one project and see how it runs.

Per project

A defined build with a fixed price and milestones. Best for full sites and stores.

  • Fixed quote within 48 hours
  • Staging link for your review
  • Two feedback rounds included
Most agencies

Monthly block of hours

Reserved capacity each month for builds, changes and support across your clients.

  • Priority on your requests
  • Weekly hour report
  • Unused hours roll over once

Overflow on demand

Ad-hoc tasks when your team is stretched: fixes, updates, integrations and QA.

  • Billed by the hour, weekly
  • No minimum commitment
  • Same NDA and standards
Process

From brief to handover

A simple loop that fits inside your existing project process.

  1. Day 0

    You send the brief

    A Figma link, a sitemap or just a description and a deadline. Everything is covered by an NDA from the start.

  2. Within 48 hours

    Scoped, fixed quote

    A written scope, timeline and price you can build into your own proposal to the client.

  3. Build

    Work inside your process

    Your repo, your staging, your project tool. Weekly progress and a staging link for your team to review.

  4. QA

    Tested before you see it

    Cross-browser and device testing, Lighthouse checks and a QA pass against the design.

  5. Handover

    You present it as yours

    A documented handover, credentials returned, and 14 days of fixes after launch.

Agency experience

I know how agency delivery works from the inside.

As a developer in the Route Ignite team, I worked on stores and sites for D2C brands, including three seen on Shark Tank India. These were the agency's clients; a few of the builds:

Kids & Toys

Panda's Box✦

Screen-free, Indian culture-themed toys and books for children.
ShopifyAgency team
 Kids & Toys

Kalakaram✦

DIY craft and STEM kits for kids and adults.
ShopifyAgency teamShark Tank India
 Home & Living

Nestroots✦

Home décor and furniture store.
ShopifyAgency teamShark Tank India
 Kids & Toys

Dabble PlayArt✦

Non-toxic art and craft supplies for children.
ShopifyAgency team
 Food & Beverage

Six Fields✦

Brand site for a Belgian-style craft beer.
WordPressAgency team
 Beauty & Wellness

Hair Masters✦

Salon chain: hair, makeup, nails, lashes and skin.
WordPressAgency team
 Beauty & Wellness

Geetanjali Salon✦

Salon chain with hair, skin, barber and makeup services.
WordPressAgency team

See all projects →

FAQ

What agencies ask before the first project

Will my client ever know you're involved?

No. I work under your brand and an NDA, I never contact your client directly, and I don't list white-label work in my portfolio without your written permission.

Can you work with our tools and coding standards?

Yes. I work in your repo, staging, Slack and project tool, and follow your conventions for themes, plugins and naming.

What does a first project look like?

Most agencies start with one defined build so they can see the quality and communication before committing to more. After that, a monthly block of hours usually works best.

How do you handle time zones?

Calls and updates land in your morning, Eastern time. Work happens during your night, so your team starts the day with progress to review.

How do payments work?

Per-project work is invoiced 50% to start and 50% at handover. Monthly blocks are billed in advance; overflow hours are invoiced weekly.

Taking on new projects

Send me
the next one.

Share a brief, a Figma link or just the deadline. You'll get a scoped, fixed quote within 48 hours.

Send a brief→